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Amazon, NBA Could Shake Up Cup Schedule in 2025-26


Published on 2024-12-15 12:05:29 - MSN
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  • While the Milwaukee Bucks and Oklahoma City Thunder prepare for Tuesday night's 2024 NBA Cup final, Amazon and the league are already discussing ways to continue to grow the two-year-old competition when Prime Video takes over as broadcaster of the knockout stages starting next season.

The article from MSN discusses potential changes to the NBA's in-season tournament, known as the NBA Cup, for the 2025-26 season. Amazon, which has streaming rights for the tournament, might influence the scheduling to better fit its streaming strategy. The current format includes group play and knockout stages, with games scheduled on specific days to avoid conflicts with other NBA games. However, there's speculation that Amazon could push for a different scheduling model, possibly integrating the tournament more seamlessly into the regular season or altering the timing to maximize viewership and engagement. This could involve changes like different game days, a revised tournament structure, or even a new approach to how the tournament integrates with the regular season schedule.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/sports/other/amazon-nba-could-shake-up-cup-schedule-in-2025-26/ar-AA1vTCp6 ]