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NewJeans seeks new name, vows to 'never return' to Hybe and ADOR


Published on 2025-01-23 00:04:26 - MSN
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  • Popular girl group NewJeans, currently in a contract dispute with its K-pop label ADOR, announced Thursday the launch of a public contest to create a new group name, declaring it will "never return" to the agency.

The article from MSN discusses the ongoing conflict between the K-pop group NewJeans and their management companies, HYBE and ADOR. NewJeans, a popular girl group, is reportedly seeking to change their name and has vowed never to return to HYBE and ADOR due to internal disputes. The situation escalated when HYBE initiated an audit of ADOR, suspecting the CEO of attempting to seize control and take the group to another agency. This has led to significant tension, with NewJeans' parents publicly criticizing HYBE's management practices. Amidst this turmoil, NewJeans is exploring legal options to secure their future, potentially under a new identity, highlighting the complexities of artist management in the K-pop industry.

Read the Full MSN Article at:
[ https://www.msn.com/en-us/entertainment/general/newjeans-seeks-new-name-vows-to-never-return-to-hybe-and-ador/ar-AA1xHajz ]