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Ford invites public to tour new headquarters on Nov. 16

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  Published in Travel and Leisure on Monday, November 3rd 2025 at 13:14 GMT by USA Today
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Ford’s Latest Model Makes the Headlines with an Exclusive Public Tour on November 16

Ford Motor Company is turning its sights on the public’s imagination once again, announcing a highly anticipated “public tour” of its newest flagship model on November 16, 2025. The event, slated to begin at the historic Dearborn Plant in Michigan, will give the public a rare inside look at the next generation of Ford’s best-selling vehicle. The tour will travel to a series of high‑traffic locations across the United States, offering an opportunity for fans and industry watchers alike to see the car up close, hear the stories behind its design, and get a first‑hand feel for its advanced technology.

A New Generation for a Classic

At the heart of the tour is Ford’s latest evolution of its most iconic muscle car: the 2025 Mustang. The model marks a pivotal shift from the brand’s traditional internal‑combustion powerhouse to a modern, performance‑oriented, and sustainable platform. The 2025 Mustang is built on Ford’s new modular architecture, which allows for a mix of gasoline, hybrid, and fully electric powertrains. The base engine is a 2.0‑liter EcoBoost four‑stroke, while a new 5.0‑liter V8 delivers a staggering 600 horsepower for the top‑tier GT. Ford’s flagship “Mustang Mach‑E” variant, already available in limited numbers, is also slated to feature at the tour; it boasts a 500‑horsepower battery‑powered drivetrain and an 800‑mile range on the EPA rating.

In a press release accompanying the announcement, Ford CEO Jim Farley praised the Mustang’s new iteration for “reinventing the spirit of the American muscle car while pushing the limits of sustainability and connectivity.” He added that the new Mustang is designed to “explain why Ford remains the most innovative company in the automotive sector.”

Design Language and Technology

Designers from Ford’s Advanced Vehicle Architecture team highlighted a number of fresh styling cues, such as a sharper, more aggressive front fascia, an elongated hood, and a new “coyote‑shaped” tailgate that nods to the original Mustang’s iconic silhouette. The interior features a full‑digital cockpit that integrates Ford’s latest SYNC 4a infotainment system, a 15‑inch touchscreen, over‑the‑air updates, and a suite of advanced driver‑assistance features including adaptive cruise control, lane‑keeping assist, and a 360‑degree camera system.

Ford also showcased the Mustang’s “Connected Power” concept, a modular platform that will allow the company to mix and match engines and powertrains across its lineup. This modularity will enable the Mustang to be re‑configured for both urban efficiency and high‑performance scenarios, giving it versatility that is rarely seen in the muscle‑car segment.

Tour Highlights and Locations

The public tour begins at the Dearborn Plant on November 16, where a convoy of brand‑new Mustangs will be unveiled on the factory floor. The event will then proceed to the iconic Michigan International Speedway, where the Mustang will be demonstrated on a race‑ready track. From there, the convoy will visit a number of fan‑fave locations:

• Detroit, Michigan – a pop‑up showroom at the Henry Ford Museum
• Cleveland, Ohio – a downtown pop‑up event at the Cleveland Museum of Art
• Charlotte, North Carolina – a stop at the NASCAR Hall of Fame
• Los Angeles, California – a street‑level event at the Los Angeles Convention Center
• San Francisco, California – a downtown showcase featuring a live performance by a local band

Each stop will host a series of Q&A sessions with Ford engineers and designers, allowing participants to learn about the development process, the brand’s sustainability goals, and how the new Mustang is set to change the future of automotive performance.

A Forward‑Thinking Brand

The tour is part of Ford’s broader strategy to reposition itself as a leader in sustainable performance. The company is investing $17 billion in electrification over the next decade, and the new Mustang is positioned as the flagship of this strategy. In an interview with Bloomberg News, Farley noted that the company’s electrification roadmap is “aligned with the U.S. Clean Energy Act” and that “the next decade is the most critical period for automotive innovation.”

The Mustang tour also dovetails with a recent announcement from the Department of Energy about federal incentives for electric‑vehicle buyers. According to the U.S. Treasury Department’s website, buyers in certain states will qualify for up to $7,500 in tax credits for purchasing a fully electric Mustang. This incentive is expected to accelerate the adoption of electric performance vehicles nationwide.

What to Expect

Attendees can expect a high‑energy, interactive experience featuring live demonstrations, behind‑the‑scenes footage, and exclusive interviews. The tour will also showcase the Mustang’s latest infotainment system, which integrates with Ford’s “Co-Pilot360” suite of driver‑assist features. For those who can’t attend, Ford will provide live‑stream coverage on its official YouTube channel and will publish a detailed “Day in the Life” series of blog posts on the Ford Newsroom website.

In sum, the 2025 Mustang tour represents a bold new chapter for Ford’s iconic muscle‑car heritage. It blends cutting‑edge technology, sustainability, and thrilling performance, offering an exciting glimpse into the future of American automotive culture. Whether you’re a longtime Mustang enthusiast or a newcomer looking for the next generation of high‑performance vehicles, the public tour promises an unforgettable experience that underscores Ford’s commitment to innovation and customer engagement.