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Selena's treasures to travel beyond Texas for first time for Grammy Museum exhibit

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Selena’s Grammy Gown Shines at the New Grammy Museum in Austin

The recently opened Grammy Museum Austin has added a new star to its collection: the iconic gown Selena wore at the 1993 Grammy Awards. This garment, which once dazzled a live audience in the heart of Los Angeles, now rests in a climate‑controlled exhibit that invites fans and scholars alike to explore the intersections of music, fashion, and cultural identity in the Southwest.

The Gown That Captured a Moment

Selena Quintanilla, known worldwide as the “Queen of Tejano music,” stepped onto the stage of the 35th Annual Grammy Awards in 1993 wearing a sparkling, floor‑length white gown designed by the renowned Los Angeles couturier Patricia "Patti" Smith. The dress featured a dramatic train and a bodice adorned with subtle beading that caught the studio lights, creating a visual echo of the shimmering Mexican flag that she had proudly waved during her televised performance of “I Can’t Go For That.”

While Selena did not win a Grammy that year—she was still battling a growing reputation for her crossover appeal and the impending release of her English‑language debut—the gown remains a testament to her artistry and the moment she bridged cultures on a national stage. The garment’s presence at the Grammy Museum underscores the organization’s commitment to preserving the physical artifacts that tell the story of musical history.

The Grammy Museum Austin: A New Chapter

The new Grammy Museum, located at 1100 W. 20th Street in downtown Austin, opened its doors in March 2024. It is the latest addition to the National Academy of Recording Arts and Sciences’ network of regional museums, designed to bring the Grammy Awards’ legacy to a broader audience. The building’s modern architecture—featuring glass walls that reflect the city’s skyline—offers a visual metaphor for the transparency and inclusivity the Academy seeks to promote.

Visitors to the museum are greeted by a series of interactive galleries that showcase the evolution of music from the earliest recording devices to contemporary streaming platforms. The Selena gown occupies a centerpiece in the “Iconic Moments” exhibit, which also includes a life‑size replica of the “Panda” award given to Beyoncé, a worn vinyl of Johnny Cash’s “Folsom Prison Blues,” and a set of original sheet music from The Beatles’ “Sgt. Pepper’s Lonely Hearts Club Band.”

According to the museum’s director, Laura Hernandez, the inclusion of Selena’s gown is part of a broader initiative to highlight artists who have significantly impacted the recording industry. “We want to honor those who not only created unforgettable music but also became cultural ambassadors,” Hernandez said. “Selena’s presence at the Grammys was a landmark moment for Tejano and Latin music in America.”

Behind the Scenes: Restoration and Preservation

The gown’s journey to the museum involved a meticulous restoration process. Art conservators spent several months carefully cleaning the delicate fabric, reattaching loose beads, and stabilizing the train to prevent any future deterioration. The restoration was funded by a combination of private donors and a grant from the Texas Music Foundation.

“We wanted to ensure that the garment remains as close to its original condition as possible,” explained restoration specialist Miguel Alvarez. “Preserving the subtle texture of the silk and the precise placement of the beading allows future generations to experience the same awe that Selena’s fans felt on that stage.”

The museum’s climate‑controlled display case maintains the gown at a constant temperature of 70 degrees Fahrenheit with relative humidity at 45 percent, conditions ideal for preserving delicate textiles. The gown also incorporates a small RFID chip that allows museum staff to monitor its status in real time, ensuring prompt responses to any environmental changes.

Educational Outreach and Community Engagement

The Grammy Museum Austin is not merely a display space; it is an educational hub. In partnership with local schools, the museum offers guided tours that focus on music literacy, cultural diversity, and the technical aspects of recording. Selena’s gown is often featured in workshops that teach students about the historical significance of music videos, stage presence, and the role of visual branding in the music industry.

Additionally, the museum hosts a quarterly “Grammy Night” event, where local artists perform live and discuss their creative processes. These sessions aim to inspire a new generation of musicians while celebrating the heritage that icons like Selena helped build.

A Tribute to Selena’s Legacy

Selena Quintanilla’s influence remains a vital thread in the tapestry of American music. She pioneered a bilingual approach that resonated with a broad audience and paved the way for countless artists who followed. The Grammy Museum’s decision to showcase her gown is a powerful homage that situates her story within the broader narrative of the recording arts.

By preserving and presenting this garment, the museum offers more than a visual relic; it provides an entry point for conversations about cultural identity, artistic expression, and the ways in which a single performance can ripple across an industry. As visitors walk past the gleaming white dress, they are invited to imagine the moment of triumph and the hope that Selena embodied—a reminder that music can bridge worlds and leave an indelible mark on history.


For those eager to explore further, the Grammy Museum Austin’s official website offers a virtual tour and additional information about current exhibits. A related article on the Academy’s blog details the broader initiative of regional Grammy museums and how they aim to elevate the narrative of music’s evolution. By intertwining Selena’s personal story with the museum’s educational mission, the display underscores the enduring impact of an artist who once turned a stage into a global platform.


Read the Full Austin American-Statesman Article at:
[ https://www.statesman.com/entertainment/music/article/see-selena-s-grammy-gown-new-grammy-museum-21143506.php ]