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MLive Expands Local News Coverage Statewide

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      Locales: Michigan, UNITED STATES

By James Harding, Associated Press

Detroit, MI - February 12, 2026 - MLive, Michigan's leading source of local news, is significantly expanding its coverage across the state under the leadership of Kate Gerasimuk, recently appointed to oversee all of MLive's newsrooms and publications. This strategic move signals a renewed commitment to in-depth local reporting at a time when the journalism industry faces significant challenges and shifting economic landscapes.

Gerasimuk, a long-time editor with MLive, announced the expansion earlier this week, outlining plans to increase the number of reporters embedded within Michigan communities. The core objective, she states, is to "dig deeper into the issues that affect families and neighborhoods," a response to growing concerns about the decline of hyper-local reporting and the rise of information gaps in many areas of the state.

This isn't simply about adding bodies, however. MLive is also prioritizing investigative journalism, aiming to bolster its ability to hold powerful entities - both public and private - accountable. In a political climate increasingly characterized by polarization and distrust, the need for rigorous, independent investigation is paramount. The promise of increased investigative reporting comes at a crucial moment, as concerns about transparency and governmental oversight continue to grow nationally and within Michigan specifically. Recent polls suggest public faith in institutions, including the media, is at a historic low.

MLive's strategy extends beyond traditional reporting methods. The company is investing in innovative storytelling techniques, including data visualization and interactive content, designed to engage audiences in new and meaningful ways. This push towards multimedia journalism reflects a broader industry trend, acknowledging that news consumption habits are evolving rapidly. Community forums, both online and in-person, are also planned, fostering a two-way dialogue between reporters and the people they serve. The goal is to move beyond simply telling people what's happening, and instead create a collaborative space for information sharing and problem-solving.

However, the expansion isn't solely outward-facing. Gerasimuk emphasized the crucial importance of supporting the journalists doing the work. "Journalism is a hard business," she acknowledges, "It's demanding and often emotionally draining." MLive is committing resources to provide its reporters and editors with the necessary training, support, and mental health resources to combat burnout and ensure their long-term well-being. This focus on employee welfare is increasingly seen as essential for attracting and retaining talented journalists in a profession facing economic pressures.

The context of this expansion is critical. The traditional newspaper business model has been severely disrupted by the rise of digital media and the dominance of social media platforms. Advertising revenue, once the lifeblood of news organizations, has plummeted. This has led to widespread newsroom closures and job losses, creating "news deserts" - areas with limited or no local news coverage.

MLive's approach appears to be a hybrid one, relying on a combination of digital subscriptions and philanthropic support. While details haven't been fully disclosed, sources within the company suggest an increased emphasis on reader revenue and a potential exploration of non-profit funding models. Several local news organizations nationwide are successfully experimenting with these models, demonstrating the potential for sustainable journalism beyond traditional advertising.

The success of MLive's expansion will likely depend on its ability to cultivate trust with its audience. In an era of "fake news" and misinformation, establishing credibility is more important than ever. Gerasimuk's pledge to prioritize in-depth, investigative reporting, combined with a commitment to transparency and community engagement, represents a positive step in that direction. If MLive can deliver on its promises, it could serve as a model for other local news organizations struggling to navigate the challenges of the 21st century. The revitalization of local journalism isn't just about preserving a profession; it's about safeguarding democracy and ensuring that communities have the information they need to thrive.


Read the Full MLive Article at:
[ https://www.mlive.com/news/2026/02/letter-from-the-editor-im-taking-on-more-work-on-behalf-of-journalism-and-i-couldnt-be-more-energized.html ]