Travel and Leisure
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Travel and Leisure
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Affordability, Flexibility and Personalised Local Experiences Are Key Factors Driving Leisure Travel in 2025 | LBBOnline


Published on 2025-04-21 00:49:12 - lbbonline
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  • Little Black Book, TravelBoom Hotel Marketing's latest findings offer insights on how the hospitality and tourism industries can reach and engage consumers in today's changing travel landscape

In 2025, the leisure travel industry is being driven by key factors such as affordability, flexibility, and personalized local experiences, according to a report by Amadeus. The report highlights that travelers are increasingly seeking cost-effective travel options, with 71% of respondents indicating that affordability is a crucial factor in their travel decisions. Additionally, there is a growing demand for flexible travel arrangements, with 68% of travelers valuing the ability to modify their plans easily. Personalized and local experiences are also in high demand, as 62% of travelers express a desire for unique, tailored experiences that connect them with local cultures and communities. These trends are shaping the travel industry, prompting businesses to adapt their offerings to meet these evolving consumer preferences.

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[ https://www.lbbonline.com/news/affordability-flexibility-and-personalised-local-experiences-are-key-factors-driving-leisure-travel-in-2025 ]