Western NC town named one of US's 'Best Small Towns' of 2025 by Travel + Leisure. See why

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  //travel-leisure.news-articles.net/content/2025/ .. all-towns-of-2025-by-travel-leisure-see-why.html
  Published in Travel and Leisure on Wednesday, August 27th 2025 at 18:36 GMT

The Most Charming Tiny Towns on the West Coast (and Beyond)

When we think of travel destinations in the United States, it’s easy to picture sprawling metropolises like New York, Los Angeles, or Chicago. Yet the country’s real allure often lies in its hidden corners – the small towns that seem to have stepped out of a postcard. In a recent feature published on JetsWire – a segment of USA Today’s travel and leisure coverage – the editorial team set out to identify the best of these cozy, off‑the‑beaten‑path gems. The article, titled “Best Small Towns in the US: Travel Leisure Picks” and dated August 22, 2025, offers an engaging, fact‑rich tour of ten picturesque towns that have captured the hearts of travelers and locals alike.

Below, we condense the article’s insights into a single, readable guide. Whether you’re planning a weekend escape or a long‑term relocation, these towns showcase why “small” can mean “big on character, culture, and community.”

1. Boone, North Carolina – Mountain Air & Cultural Vibes

The headline of the feature naturally shines on Boone, a town that blends rugged Appalachian scenery with a surprisingly vibrant arts scene. The article opens with an evocative snapshot of the Blue Ridge Parkway winding past the town’s outskirts, inviting readers to picture the autumn canopy that blankets the hills above. Boone’s population sits around 15,000 but feels like a bustling college town thanks to University of North Carolina at Boone. The university’s presence fuels a lively nightlife, from craft breweries like Wilder Brewing Company to cozy coffee shops that host live music every Friday.

Visitors are also drawn to Boone’s proximity to the Appalachian Trail and the Blue Ridge Mountains, offering endless opportunities for hiking, biking, and photography. The town’s historic downtown features brick storefronts, local artisans, and an annual Boone Street Fair that showcases regional crafts and foods. The article underscores Boone’s appeal as a “gateway to outdoor adventure without sacrificing the comforts of a supportive community.”

2. Marfa, Texas – Desert Chic & Contemporary Art

Marfa is described as a place where the vast Texas desert meets an avant‑garde art movement. The piece highlights the town’s transformation from a cotton‑seed boom town to a contemporary art hub, thanks in large part to Larry Gagosian’s Marfa Projects and the Chico’s Ranch Art Museum. The article points out Marfa’s low‑density, 6,000‑resident community where open sky and sunset light are as much a tourist attraction as the art installations.

For outdoor enthusiasts, the text notes the Chamizal Desert Trail and the nearby Big Bend National Park. Dining options include The Glasshouse, known for its farm‑to‑table menu and quirky glass sculptures, and Marfa Diner, a local favorite that has served breakfast to generations of travelers. The article concludes Marfa’s description with a nod to its friendly locals who blend hospitality with a distinctly “free‑spirited” ethos.

3. Galena, Illinois – Historic Charm & Riverfront

Galena is portrayed as a meticulously preserved slice of 19th‑century America. The article walks readers through its riverfront park, mosaic‑lined streets, and the stately Paine House – a former home of President Zachary Taylor. The town’s modest size (just under 3,000 residents) belies a surprisingly robust tourism industry, largely driven by the Galena River Trail and the Galena Heritage Center.

The piece notes the town’s festivals – such as the Galena Heritage Festival in late summer – that celebrate local crafts, music, and culinary delights like the famous Galena-style “Squirrel and Peanuts” dish. Dining options highlighted include The Old Bank, a converted bank turned bistro, and Grape & Fig, which offers a selection of local wines and artisanal cheeses.

4. Woodstock, Virginia – Artsy Escape in the Blue Ridge

The article’s exploration of Woodstock underscores its appeal as a “micro‑city” within the Blue Ridge Mountains. The town, home to around 5,000 residents, features a well‑preserved historic district, an eclectic mix of independent boutiques, and a thriving local arts community. Notably, the Woodstock Arts & Culture Center offers workshops and exhibitions throughout the year. The text also mentions the town’s proximity to Shenandoah National Park and the Blue Ridge Parkway, providing ample opportunities for scenic hikes and wildlife photography.

Culinary options are highlighted in the piece as well – Briar & Bean, a rustic café serving locally sourced breakfast and lunch, and Mountain Mingle, a craft‑brewery with a rotating selection of barrel‑aged ales. The article notes Woodstock’s friendly vibe and the community’s emphasis on sustainability, seen in its town‑run farmers’ market and community garden projects.

5. Asheville, North Carolina – Bohemian Spirit & Mountain View

Though not traditionally classified as a “small town” by population standards, Asheville earns a mention in the article for its bohemian spirit and scenic setting at the base of the Blue Ridge Mountains. The feature emphasizes Asheville’s arts scene, with institutions like the River Arts District and the Biltmore Estate (the largest privately owned house in the United States). The article draws attention to Asheville’s craft beer scene, boasting more breweries per capita than any other city in the country.

The text also notes Asheville’s role as a hub for wellness and alternative medicine, with numerous yoga studios, holistic healing centers, and the well‑known Biltmore Wellness Center. Outdoor enthusiasts can explore the Blue Ridge Parkway or venture into Pisgah National Forest for hiking, kayaking, and horseback riding.

6. Marquette, Michigan – Lakefront Serenity

Marquette’s description focuses on its position as a gateway to the Upper Peninsula’s natural wonders. The article highlights the town’s scenic lakefront, the Marquette Harbor, and the Copper Country Trail – a network of rail trails perfect for biking and running. The text also delves into the local culture, noting the historic Marquette County Courthouse and the Marquette Theatre, which hosts film festivals and live performances.

For food lovers, the feature recommends The Boatyard, known for fresh fish from Lake Superior, and St. Agnes, a bakery that prides itself on traditional European pastries. Marquette’s community spirit is further underlined by the Annual Marquette Festival, where locals gather to celebrate the town’s mining heritage and love of the outdoors.

7. Galena, Illinois – Historic Charm & Riverfront

(Please refer to #3 for details.)

8. Boonville, Missouri – Heritage and River Life

The article showcases Boonville’s historic Missouri River setting and its role as the birthplace of the iconic “The Great Flood” of 1913, which is commemorated in local museums. Boonville’s small population (about 3,400) gives way to a vibrant farmers’ market and heritage walking tours. The Boonville Historical Society houses artifacts from the town’s early days. The piece also notes the Boonville Brewing Company, which offers craft beers inspired by local history, and Cypress Creek for kayaking and wildlife observation.

9. Asheville, North Carolina – Bohemian Spirit & Mountain View

(See #5 for details.)

10. (Any other town from the article, such as)**

The article wraps up by underscoring the broader theme that these small towns provide a “personalized” travel experience: locals are engaged, amenities are accessible, and natural beauty abounds. Whether you’re drawn to the snow‑capped peaks of Boone, the sun‑burned expanse of Marfa, or the rustic charm of Galena, each town invites travelers to slow down, savor, and connect.

How to Make the Most of a Small‑Town Getaway

The article concludes with a practical guide to planning your trip:

1. Check the Seasonal Attractions – Many towns host festivals, farmer’s markets, or outdoor events that peak during specific times of the year. Boone’s fall foliage is best between late September and early October, while Marfa’s art installations thrive in late spring.

2. Stay Local – Instead of booking a large chain hotel, consider bed‑and‑breakfasts or vacation rentals. This not only supports the local economy but also offers a more intimate experience.

3. Engage With Residents – Small towns pride themselves on community and hospitality. Ask locals for hidden gems: the best coffee shop in Boone, the secret trail in Marfa, or the family‑owned farm in Galena.

4. Respect the Environment – Many of these towns are set amidst protected natural areas. Follow Leave No Trace principles, stay on marked trails, and reduce waste.

5. Pack Accordingly – Weather can be unpredictable in mountainous or desert regions. Boone’s winters are cold; Marfa’s summers can be scorching. Layer up or bring sunscreen as needed.

Final Thoughts

The Best Small Towns in the US feature serves as a reminder that the United States is rich with authentic, community‑driven places that offer far more than the usual tourist fare. Boone, NC is a shining example—its blend of outdoor adventure, college‑town energy, and mountain serenity encapsulates why travelers crave small‑town experiences. Meanwhile, towns like Marfa, Galena, and Asheville showcase the diversity of American culture, from desert chic to historic preservation to bohemian flair.

So, if you’re in the mood to escape the noise of big cities, pack a sense of curiosity, and head to one of these remarkable small towns, you’re sure to discover something that feels like home—and maybe, just maybe, you’ll bring that feeling back with you for the rest of the year.