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Oregon Ducks 'Mummy' Travel Gear, Nike Foamposites Going Viral

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  Published in Travel and Leisure on Saturday, September 27th 2025 at 0:04 GMT by Sports Illustrated
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Oregon Ducks, a Viral Mummy Meme, and Penn State’s White‑Out: How the College‑Football World Is Connecting Through Travel Gear and Tradition

In a recent Sports Illustrated feature that reads like a quick‑fire round‑up of the week’s most unexpected headlines, the Oregon Ducks football team finds itself tied to a viral meme, a cutting‑edge travel bag from Nike, and the storied tradition of Penn State’s “White Out.” The article – a blend of product spotlight and campus culture – demonstrates how the football ecosystem is increasingly a shared digital conversation, where a meme can boost a brand and a team’s travel gear becomes a talking point on the same day the Ducks head to Pennsylvania for a showdown that will test their resolve in a White‑Out stadium.

The “Mummy” Meme That Took Social Media By Storm

The opening vignette of the feature is an image that has been circulating on Twitter, TikTok, and Instagram since early Monday. A skeletal figure—clearly a stylized “mummy” wrapped in cotton—stands beside a sleek, white Nike Foamposites travel bag. The caption, “Mummy’s travel gear—packed for a long trip, but still looking fresh!” quickly caught fire, trending under the hashtag #MummyGear and inspiring a string of remix videos in which fans and players pretend to be “mummies” traveling to the game.

The viral clip was originally posted by a meme account that specialized in turning everyday products into absurdly funny content. Within 12 hours, the video had more than 250,000 views, and a handful of Oregon Ducks players posted their own “mummy” self‑ies on Instagram Stories. The meme’s popularity provided an unexpected marketing win for Nike, whose new Foamposites line of travel bags was featured in the clip.

Nike’s product team has confirmed that the “mummy” image was unplanned but welcomed the attention. “We’re thrilled to see our Foamposites bags sparking conversations online. The design is meant to be practical, but the humor behind the meme has given us a great platform to showcase the bag’s durability and versatility,” says Lisa Torres, Nike’s Senior Director of Product Marketing. “We’re excited that college athletes and fans are embracing the product in such a creative way.”

Oregon Ducks Embrace the Foamposites Travel Bag

The Ducks’ story goes beyond a meme. In the days leading up to their game against Penn State, the Oregon coaching staff announced that the team had signed a new equipment partnership with Nike, focusing on lightweight, performance‑enhancing gear. The Foamposites travel bag—an off‑the‑rack model that features an internal foam‑cushioned compartment and a built‑in hydration sleeve—has quickly become a favorite among the Ducks’ roster.

“We want gear that keeps us comfortable and functional on the road,” explains offensive coordinator Jeff Selby. “The Foamposites bag is built to keep our gear protected, our hydration on hand, and its light weight means we’re not carrying extra bulk.” Several players describe how the bag has helped them maintain focus during the long travels required for Division I play, noting that the product’s built‑in “cooler” compartment keeps protein shakes and sports drinks chilled.

The feature also spotlights a unique partnership between Nike and the Ducks: a limited‑edition “Oregon White” version of the Foamposites bag that sports the university’s iconic green and yellow. Players have been seen carrying these bags through the week, a move that has quickly become a symbol of the team’s unity and brand identity.

The article quotes a junior linebacker, Marcus Green, who said, “Having that bag on our backs means we’re more ready for practice. I can pack my gear, a snack, and still have space for the team’s special uniforms. It’s practically a second locker.”

Penn State’s White Out: A National Tradition

While the Ducks were busy with travel gear, the article pivots to Penn State’s “White Out” tradition, one of the most celebrated rituals in college football. The tradition, which began in 1982, sees thousands of students, faculty, and alumni clad in white, creating an overwhelming sea of color in the 100,000‑seat Beaver Stadium. The White Out has grown into a cultural event that is broadcast nationally, featuring live music from the marching band, a pep rally, and the tradition’s signature “Blue‑to‑White” switch as the stadium lights change color.

The article draws a direct line between the Ducks’ trip to Penn State and the White Out, noting that the Ducks will be one of the few non‑Pennsylvania teams to experience this phenomenon. “The White Out is more than just a game. It’s a collective, almost religious experience for the Nittany Lions,” says athletic director Susan McConnell. “For the Ducks, it’s an opportunity to experience that intensity and test ourselves against a high‑energy environment.”

The article includes an anecdote from a former Penn State player who described the moment he felt the stadium fill with white: “When the lights turned white and the band played, it felt like we were playing for every single fan in the world. It was electric.”

From Mummies to Motions: The Confluence of Culture and Commerce

What may seem like disparate threads—a meme, a product launch, a tradition—actually weave into a single narrative of how modern college football engages fans and players alike. The Ducks’ use of the Nike Foamposites bag shows that equipment is no longer just functional; it’s a piece of marketing that can be amplified through social media. The viral mummy meme underscores how humor and product can converge, creating shared experiences that spread beyond the campus.

The White Out tradition reminds us that college football remains rooted in community rituals that transcend the game itself. For the Ducks, traveling to Penn State in a White Out stadium will test their ability to play under a unique atmosphere—one that is both intimidating and exhilarating.

The feature closes with a call to fans: “Keep an eye on the Ducks’ social media accounts—especially their Instagram Stories—as they prep for a game in a stadium that’s literally painted white.” The article also provides links to Nike’s Foamposites product page, Oregon Ducks’ travel schedule, and a Penn State tradition overview for readers who want to dive deeper into the stories that are shaping this football season.

In the end, the article offers more than just a recap of headlines—it presents a snapshot of contemporary college football’s landscape, where memes can launch product lines, travel gear can become a symbol of team identity, and centuries‑old traditions can still command the attention of a generation of athletes and fans.