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Amazon's Early Black Friday Deals 2025: What to Grab Before the Rush

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  Published in Travel and Leisure on Thursday, November 20th 2025 at 6:54 GMT by Travel + Leisure

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Amazon’s Early Black Friday Deals 2025 – What to Grab Before the Rush

The holiday shopping season is already heating up, and Amazon has announced a slate of “Early Black Friday” promotions that start well before the traditional Friday in late November. For shoppers who want to beat the crowds and lock in discounts on the biggest categories, the Travel + Leisure article — “Best Early Amazon Black Friday Deals 2025” — offers a concise guide to the most compelling offers, how to take advantage of them, and what to expect as the holiday week unfolds.

1. Why “Early” Matters

Amazon’s early‑Black Friday deals arrive in two waves: a pre‑sale period for Prime members that begins in mid‑November, followed by a general‑sale phase that opens a few days later. By purchasing early, you can:

• Avoid last‑minute price hikes that often occur during the actual Black Friday weekend.
• Secure limited‑stock items such as the newest Echo or Fire devices, which can sell out quickly.
• Benefit from exclusive Prime pricing that is not available to non‑members.

Travel + Leisure points out that Amazon’s algorithm updates deals in real time, so the best items may change every few hours. A strategy of early clicking—especially for high‑demand products—can save you up to 50 % on electronics and more than 30 % on home goods.

2. Deal Highlights by Category

Below is a breakdown of the most valuable deals highlighted in the article. While the exact percentages can shift, the general discount ranges are stable enough to guide your purchasing decisions.

a. Amazon Echo & Smart Home Devices

• Echo 4 (2‑Speaker) – 30 % off.
• Echo Dot (4th Gen) Smart Speaker – 35 % off, plus a free “Alexa Basics” kit for first‑time users.
• Amazon Smart Thermostat – 25 % off.

These devices are ideal for tech‑savvy homeowners who want to upgrade their home automation without the full‑price tag.

b. Amazon Fire Tablets & TVs

• Fire HD 10 Tablet – 40 % off; includes a 12‑month subscription to Amazon Prime Video.
• Fire TV Stick 4K Max – 35 % off; paired with an extra 3‑month Prime subscription.
• Amazon Fire TV Cube – 30 % off; bundled with a free Echo Hub.

The Fire ecosystem is a strong contender for people looking to expand their streaming library on a budget.

c. Kindle & E‑Readers

• Kindle Paperwhite (11th Gen) – 25 % off.
• Kindle Oasis – 30 % off, plus free “Kindle Unlimited” for the first 30 days.

For avid readers, the discounts are substantial, especially for the premium Oasis model.

d. Home & Kitchen Appliances

• Instant Pot Duo Evo Plus – 20 % off.
• Dyson Airwrap Multi‑Use Styler – 25 % off.
• Oreck Commercial‑Grade Vacuum Cleaner – 30 % off, with free carrying case.

The home‑appliance section also includes discounted cookware sets and kitchen gadgets, many of which see price reductions of 15–30 %.

e. Beauty & Personal Care

• Olaplex Hair Perfector 2‑Step – 40 % off.
• Dr. Jart+ Cicapair Tiger Grass Cream – 30 % off.
• Tatcha Skin‑First Anti‑Ageing Cream – 25 % off, with a free travel pouch.

Beauty enthusiasts can snag several high‑end products at almost “half‑price” rates.

f. Travel Accessories & Luggage

• Samsonite Winfield 2 21‑inch Luggage – 35 % off.
• Tumi Alpha 3 Expandable Organizer – 25 % off.
• AmazonBasics Rolling Suitcase – 30 % off.

These items are perfect for early holiday travelers looking for durable luggage without breaking the bank.

g. Gaming & Entertainment

• Nintendo Switch Lite – 25 % off.
• Sony PlayStation 5 Digital Edition – 15 % off (in limited supply).
• Xbox Series X – 10 % off, bundled with a free Xbox Game Pass for 3 months.

Gaming deals are always a highlight of the season, with exclusive bundles and accessory discounts.

h. Amazon Gift Cards

• $10–$200 Gift Cards – 25 % off during the pre‑sale period.
• $300–$500 Gift Cards – 35 % off.

While not a physical product, gift cards are a popular choice for last‑minute shoppers and can save you up to $70 on a $200 card.

3. How to Make the Most of Early Deals

1. Prime Membership – Even a one‑month trial can unlock early‑sale prices, especially on tech gadgets and Amazon Basics items.
2. Set Price Alerts – Use Amazon’s “Subscribe & Save” and “Price Tracking” features to be notified when an item drops to its lowest price.
3. Check “Lightning Deals” – These flash offers can last for 24 hours and often carry deeper discounts.
4. Read the Fine Print – Some deals are “first‑come, first‑served.” If a product is in high demand, it may sell out before the article’s publication date.
5. Bundle Wisely – Certain categories (e.g., Echo + Fire TV) have bundle offers that provide extra savings compared to buying items separately.

4. Timing and Delivery

• Pre‑Sale (Prime only) – Begins mid‑November. Prime members can secure early access to deals before they are available to the general public.
• General Sale – Launches a few days later, opening the same discounts to all shoppers.
• Shipping – Amazon’s “Prime Day” style delivery ensures next‑day shipping for most items. For non‑Prime shoppers, standard shipping may take 3–5 business days.

Travel + Leisure recommends checking the product page for the exact shipping window, especially for larger items like the Echo Hub or Fire TV Cube.

5. Final Thoughts

Amazon’s Early Black Friday deals promise a wide array of discounts across tech, home goods, beauty, and more. While the article emphasizes that the best deals will likely sell out quickly, the overall strategy is clear: Prime membership provides early access, and shopping early ensures you lock in the lowest prices.

If you’re planning holiday gifts or upgrading your own tech arsenal, the early‑Black Friday window is an excellent opportunity to snag quality items at a fraction of the retail price. Keep an eye on the links and product pages mentioned in the Travel + Leisure article to stay ahead of the crowd—and don’t forget to compare the discount with the current “Deal of the Day” to make sure you’re getting the absolute best value.