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Visa wants to give AI your credit card to buy groceries and plane tickets

Visa is betting that what seems futuristic now could become a convenient alternative.
Visa is enhancing its credit card offerings by integrating artificial intelligence (AI) through collaborations with Microsoft, OpenAI, and Anthropic, aiming to improve payment and shopping experiences. The company is developing AI-powered tools to assist merchants in fraud detection, transaction dispute resolution, and providing personalized offers to customers. Visa's approach includes using AI to analyze transaction data in real-time to identify and prevent fraudulent activities, and to offer tailored rewards and promotions based on individual spending patterns. Additionally, Visa is exploring the use of AI to streamline customer service by automating responses to common inquiries and enhancing the overall efficiency of its operations. This strategic move is part of Visa's broader effort to leverage cutting-edge technology to stay competitive in the rapidly evolving fintech landscape.

Read the Full Fortune Article at:
[ https://fortune.com/article/visa-ai-credit-card-microsoft-openai-anthropic-payments-shopping/ ]