Sat, June 14, 2025
[ Today @ 11:46 AM ] - Fortune
Trump administration gives personal data of immigrant Medicaid enrollees to deportation officials
[ Today @ 09:46 AM ] - Forbes
Meeting Business Travelers Demands In The Sky
[ Today @ 08:46 AM ] - WSMV
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[ Today @ 08:46 AM ] - KSAZ
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[ Today @ 06:46 AM ] - Onefootball
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[ Today @ 12:46 AM ] - WCAX3
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[ Yesterday Evening ] - WKBW
President Trump announces new travel restrictions on 19 countries
[ Yesterday Evening ] - Fortune
Hong Kong bets the future on a vast tech zone by China's border
[ Yesterday Evening ] - Forbes
Travelers Want More Than Loyalty Points
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[ Yesterday Afternoon ] - ESPN
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[ Yesterday Morning ] - Reuters
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[ Yesterday Morning ] - Fortune
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[ Yesterday Morning ] - Fortune
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[ Sat, Jun 07th ] - Fortune
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[ Fri, Jun 06th ] - Fortune
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[ Fri, Jun 06th ] - deseret
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[ Fri, Jun 06th ] - KIRO
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[ Fri, Jun 06th ] - BBC
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[ Fri, Jun 06th ] - BBC
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[ Fri, Jun 06th ] - Fortune
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[ Fri, Jun 06th ] - Fortune
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[ Fri, Jun 06th ] - Fortune
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[ Fri, Jun 06th ] - CNN
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[ Fri, Jun 06th ] - BBC
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Travelers Want More Than Loyalty Points


//travel-leisure.news-articles.net/content/2025/06/13/travelers-want-more-than-loyalty-points.html
Published in Travel and Leisure on by Forbes   Print publication without navigation

Traditional travel loyalty program perks, such as points and elite status, are becoming less influential in maximizing a guest's experience.

In the article "Travelers Want More Than Loyalty Points" by Geoff Whitmore, published on Forbes on June 13, 2025, the author discusses the evolving expectations of travelers in the post-COVID era. The piece highlights that while loyalty programs remain important, modern travelers are increasingly seeking personalized experiences, flexibility, and enhanced safety measures from travel providers. Whitmore cites a recent survey indicating that 78% of travelers value personalized travel itineraries and flexible booking options over traditional loyalty points. The article also notes the rise of technology-driven solutions like AI-powered travel assistants and contactless services, which are becoming crucial in meeting these new demands. Travel companies are urged to adapt by integrating these elements into their offerings to stay competitive and meet the changing needs of their customers.

Read the Full Forbes Article at:
[ https://www.forbes.com/sites/geoffwhitmore/2025/06/13/travelers-want-more-than-loyalty-points/ ]

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