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As Klarna flips from AI-first to hiring people again, a new landmark survey reveals most AI projects fail to deliver

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Just 1 in 4 AI investments bring in the ROI they promise—but CEOs just can't resist the technology.
The article from Fortune, dated May 9, 2025, discusses how Klarna, a Swedish fintech company, has significantly benefited from integrating AI into its operations, leading to a notable return on investment. Klarna's use of AI has not only streamlined its processes but also reduced the need for human intervention in certain tasks, resulting in cost savings and increased efficiency. The company reports that AI has helped in handling customer service inquiries more effectively, with AI-powered chatbots managing a high volume of interactions. Additionally, Klarna's AI initiatives have contributed to better decision-making in areas such as credit assessments and fraud detection. Despite these advancements, Klarna emphasizes that AI complements rather than replaces human roles, with employees being upskilled to work alongside AI systems, ensuring a balanced approach to technological integration.

Read the Full Fortune Article at:
[ https://fortune.com/2025/05/09/klarna-ai-humans-return-on-investment/ ]