Travel and Leisure Travel and Leisure
Thu, May 8, 2025

Traveller Whiskey becomes the first official whiskey of MLB


Published on 2025-05-08 10:26:32 - MLB
  Print publication without navigation

  • Traveller Blended Whiskey, co-created by Buffalo Trace Distillery's Master Distiller Harlen Wheatley and Grammy-winning singer, songwriter and musician Chris Stapleton, formed a new multi-year agreement making Traveller the Official Whiskey of Major League Baseball (MLB). The partnership solidifies the Most Awarded Super Premium Whiskey release of 2024 as the first

Traveller Whiskey, co-founded by country music star Chris Stapleton, has been named the official whiskey of Major League Baseball (MLB) through a multiyear partnership announced on March 28, 2024. This collaboration aims to enhance the fan experience at MLB games by integrating Traveller Whiskey into various aspects of the ballpark atmosphere, including in-stadium promotions, fan engagement activities, and exclusive whiskey tastings. The partnership also extends to digital and social media platforms, where Traveller Whiskey and MLB will collaborate on content to reach fans. Chris Stapleton expressed excitement about the partnership, highlighting the shared values of tradition and excellence between Traveller Whiskey and MLB.

Read the Full MLB Article at:
[ https://www.mlb.com/news/traveller-whiskey-becomes-official-whiskey-of-mlb ]